NEWS RELEASE
For Immediate Release
For More Information, Contact:
Jeff Wallick
K&M Tire
Aimee Rothstadt
AutoTex PINK
973.244.9493
Mr. Tire Teams Up With AutoTex Pink to “Wipe Out Breast Cancer”
Tire Supply Industry Leader To Carry Wiper Blades That Donate to the
National Breast Cancer Foundation
January 2012- Mr. Tire family of dealers, the premier complete tire and auto supply for the Midwest, has announced its new efforts to “Wipe Out Breast Cancer”. Although AutoTex Pink will be the newest product to hit the shelves in the over 300 supply stores spanning the Midwest- premium products, unbeatable customer service, and community involvement is nothing new to Mr. Tire owners.
When Mr. Tire heard about AutoTex Pink, they were thrilled to find something that could align their automotive business with their company’s value set and concern for the community. AutoTex Pink blades are premium, OEM quality blades that fit over 98% of current applications. These quality windshield wiper blades come in a traditional black metal frame with a small pink ribbon to denote the cause and in full pink color for those who wish to make a bolder statement. A portion of the proceeds from each sale is donated by AutoTex Pink to the National Breast Cancer Foundation.
“We are very thrilled to be a part of something so powerful,” says Jeff Wallick, Marketing Manager. “Each of our 300 locations is surrounded by such a great community- the opportunity to give back to the communities that have supported us is a pleasure. It is not often that the automotive community experiences the chance to give back utilizing a product that we already stock. After all, everyone needs wiper blades, why not purchase a pair that supports a good cause?”
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About National Breast Cancer Foundation, Inc.®:National Breast Cancer Foundation, Inc.® is a nonprofit charitable foundation headquartered in Frisco, Texas, just north of Dallas. The Foundation exists to save lives by providing access to free and low-cost mammograms for those with limited resources, increased awareness through continuing education programs and online community support programs. For more information, visit www.nbcf.org.
About AutoTex PINK: AutoTex PINK is a division of WEXCO Industries, Inc., a certified WBENC (Women’s Business Enterprise National Council) company that is one of the nation’s leading global supplier of OEM quality windshield wiper blades, auto parts and accessories. A portion of the sales of AutoTex PINK windshield wiper blades goes to the National Breast Cancer Foundation and the Breast Cancer Society of Canada. For more information, visit www.autotexpink.com or call 800.692.3962.
About Mr. Tire: Servicing the tire community since 1967, Mr. Tire is an ever expanding family of dealers that includes over 300 locations currently. Driven by a “customer first philosophy” all Mr. Tire locations guarantee not only the best in automotive parts, repair, and tire needs, but a great experience as well. For a location nearest you, please visit http://www.mr-tire.com/
